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Inflatable Rental Marketing Plan

How are people going to know you exist? You have to market your new business. Marketing will determine the success of your business more than any other factor. Take the time to research your marketing options before you decide to plunge in.

Marketing Delivery Methods

  1. Free/Reduced Fee Setups
  2. Signs & Stationery
  3. Yellow Pages
  4. Newspaper and Magazines
  5. Flyers
  6. Trade Services
  7. Billboards
  8. Direct Mail & Email
  9. Web Site
  10. Door-to-door/Phone Calls
  11. Strategic Alliances
  12. Public Relations
  13. Other Advertsing

Marketing Strategy

  1. Brand Awareness
  2. Pricing & Coupons
  3. Raffles & Fundraisers

Marketing Targets

  1. Mothers
  2. Grandmothers
  3. Churches
  4. Schools
  5. Daycares
  6. Real Estate Agents
  7. Marketing Firms
  8. Local Businesses

Marketing Budget

  1. Low/No Budget Strategy
  2. Small to Medium Budget Strategy
  3. Large Budget - Aggressive Strategy
A template for filling in and calulating sales and costs is available in the Business Documents Package. Or you can easily create your own plan on paper or using a spreadsheet program.

 
   

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